The festive season is in full swing, but one of London's top attractions just upped the stakes when it comes to spreading Christmas cheer. You can pay for one of London's biggest attractions in chocolate coins this Christmas!
The ArcelorMittal Orbit is offering visitors a chance to climb to its viewing platform AND ride its thrilling slide - all in exchange for chocolate coins.
You won't need to spend any 'real' money to have a go on the world's longest and tallest tunnel slide, as the attraction will accept the sweet treats as legal tender instead.
There is a catch though. The offer is only valid if you head down between 11am-12pm on Wednesday 20th December, and you'll need to exchange 100 chocolate coins to receive a ticket.
Still, with normal adult ticket prices from £16.50, child tickets from £10.50 and family tickets from £52, you could make some serious savings even if you have to buy a couple of bags of the chocolate coins.
For example, Wilko has bags of chocolate coins from 50p , while Tesco has an offer with three bags for £2 , while Sainsburys has bags from 80p .
The confectionery exchange will give you access to the viewing platforms, which offer panoramic views of the Park and London skyline, as well as a go on the popular slide.
"The ArcelorMittal Orbit is the perfect destination for families looking to do something a bit different throughout the festive season," said Peter Tudor, Director of Visitor Services at Queen Elizabeth Olympic Park. "From enjoying panoramic views across London to experiencing a hair-raising ride on the world’s longest and tallest tunnel slide."
"We know that Christmas is a time of overindulging, so we’re excited to be the first attraction to offer people a chance to put all their excess chocolate to good use…"
The ArcelorMittal Orbit structure is 114m high so the viewing platforms offer some seriously spectacular views of the skyline up to an impressive 20 miles away.
All tickets are subject to availability on the day.
Now that's what we call clever marketing.
Image: ArcelorMittal Orbit in Stratford, UK